The hook for this story is a new Barneys New York capsule collection titled Made in New York for which the retailer asked 7 of its top designers to produce items completely in NYC to support the beleaguered local manufacturing community.
The collection goes in stores next week:
All 9 flagships and 5 of the smaller stores with the full flex of Barneys display muscle behind it.
Made In New York. It will get all of the Madison Avenue windows during NYFW.
To illustrate the concept, each window will house a sculptural dis- play of 200 two-foot needles made
by the Barneys creative team.
The project is the result of a partnership between Daniella Vitale, Barneys chief operating officer, and Steven Kolb, the CFDA’s ceo, who struck a partnership.
We look forward to seeing more on Madison Avenue windows.
www.fashionnewsworldwide.blogspot.com
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